复旦-华盛顿大学EMBA 11月试听预约：《管理经济学》课程

管理经济学

  Managerial Economics  

Managerial Economics will teach you how to distill these complex and seemingly unrelated decisions into simplified questions that recurrently apply to different business problems you may face, and for which the benefits and costs at stake are very clear. You will learn the key principles of how managers, workers and consumers economize on the use of their scarce resources, and how to apply these principles to production planning, pricing and marketing strategies and organization design. You will also be encouraged to reevaluate your own past business decisions and the roots of their success or failure in the light of the economic concepts developed in this course.

《管理经济学》课程将教你如何把复杂且看似不相关的决策提炼出简单共性。这门课程适用于你可能面临的各类商业难题，并梳理相关的收益与成本情况。你将学习到课程的核心原理，包括管理者、员工与消费者如何能使稀缺资源获得最大化利用，以及如何将这些原理应用于企业经营的生产规划、定价营销及组织设计等核心环节。更重要的是，我们将引导你复盘过往的商业决策，用经济学的思维重新审视成功与失败，找到制胜未来的底层逻辑。

Ryan C. McDevitt is a Professor of Economics at Washington University’s Olin School of Business and School of Public Health as well as a Research Associate at the National Bureau of Economic Research. Ryan previously held academic positions at Kellogg, Booth, Fuqua, and Simon along with non-academic positions at Morgan Stanley and Amazon. Ryan currently serves as editor of the Journal of Industrial Economics and on the American Society of Nephrology's Excellence in Patient Care committee.

Ryan was named a “Top 40 Under 40” business school professor by Poets & Quants in 2017 and has won numerous teaching awards for his courses in economics, strategy, and econometrics. His work has been published in the American Economic Review, Journal of Political Economy, Quarterly Journal of Economics, and Review of Economic Studies, and has been funded by the National Science Foundation and National Bureau of Economic Research.